Google now started to offer you more features for your Google+ pages to increase the engagement of your fans and visitors. You may have already set up a Google+ page for your business, product, brand or organization with a public identity. But does your fans know your brand page on Google+ unless you given them a link to your page?
Now Google made it easy for you. Google introduced Google+ Direct Connect feature on Google+ platform to find or to navigate to your Google+ page immediately via Google search once you search for a brand, business or organization by entering query with preceding + (Plus) sign. Once you activated or eligible for direct connect feature, your fans who comes to your page via Google search will prompt to add your page to their circles. Are you interested? But how do you make your page eligible for Google+ direct connect?
As Google+ Direct Connect aids your friends, fans or anyone to find your Google+ page via Google search and add it to their Google+ circles directly within Google search, you don't wanna miss it out. Also it will helps to consolidate or synchronize your +1s between your page and site too. However you have no complicated steps to eligible for Google+ direct connect and eligibility doesn't necessarily mean your page gonna appears on Google search right afterwards with enabled direct connect.
5. Navigate to your page's profile page.
6. Click Edit Profile button.
7. Now click on Links section at your profile page.
8. Click Add custom link link.
9. Enter your Site Name and add URL of your site in the URL field.
10. Click Save button.
11. Now click Done Editing button on top.
12. Add below element into your homepage's <head> section.
Note: Else you can show off a link to your Google+ page on your homepage.
Color Indication Information
- Google+ Page ID
Add your Google+ Page ID here.
You can add any content here to represent your Google+ page. It's just a basic phenomena when creating links.
13. Use Rich Snippet Testing Tool to check your markup.