In addition, we have discussed how you can increase engagement via copy and paste activity happens on your site too. But how do you promote your archived content on your own blog for visitors land on your blog? You can show popular posts for visitors to get more exposure on your content, but what you gonna do about not so popular but archived content?
Grab Attention of Visitors
It's always better if you can show off your old or archived content for new visitors, so you can increase engagement for buried content from homepage. Either you can show them on sidebar or right below the posts to find siilar content after reading your posts. But to get more attention for them, you have to try an attention grabbing strategy of display or present them. A pop up? It would be great, but very annoying as it distracts readers. Isn't it? How about showing recommendations on a side of your website, either left or right, without distracting readers? Facebook Recommendations Bar offers similar functionality.
Why Recommendations Bar?
Remember nRelate related posts widget? Recommendations Bar seems similar to them as the plugin shows "You Might Also Like" heading along with recommended posts. However it doesn't showing exactly related posts, but popular and most liked, recommended or shared content on the Facebook. If your posts has never been shared on Facebook, it won't show recommendations on the plugin. Wanna show off recommendations for your visitors too?
Before You Go:
5. Tick on, Expand Widget Templates option.
<fb:recommendations-bar trigger="onvisible" read_time="[Wait Time]" action="recommend" side="right" site="[Site URL]" num_recommendations="2"></fb:recommendations-bar>
i.e: <html b:version='2' ..... xmlns:fb="http://ogp.me/ns/fb#">
<div class="fb-recommendations-bar" data-trigger="onvisible" data-read-time="[Wait Time]" data-action="recommend" data-side="right" data-site="[Site URL]" data-num_recommendations="2"></div>
Color Indication Information:
- Trigger Value
Instead, you can use a percentage value, so when visitor scrolls and reaches the percentage of the page you specified, the plugin will expand. For example, if you specified 20%, the plugin will expand once user scrolls 20% from the top. However if the Wait Time triggers first, then plugin will expand before user reaches the percentage.
- Wait Time
- Button Text
- Your Site URL
Enter your blog or website URL here.
- Number of Recommendations
Here you can specify how many recommendations should be displayed on the plugin. By default it shows 2 recommendations and you can show up to 5.
7. Now paste the selected code snippet right after the following line of code in your template.
8. Save your template changes.