Recently Blogger started being more SEO friendly by adding capability to insert search descriptions for posts and blog itself. Let's say more user friendly as long as we write for awesome readers, and SEO features help people find relevant content they are looking for. Talking about SEO features, have you ever wanted to have custom URLs for your blog posts?
If you are not familiar with the term Permalink, it is the actual URL of your blog post. Got it, right? Now you can personalize the URL of your posts before they get published, which means it's applicable for new posts and posts in draft which never been published.
For this post, I've applied a custom URL and you can clearly see what has changed below,
Once after publishing your post, you won't be able to change the URL unless you revert it back to draft. However if you revert a post and change the title of your post while having permalink set to Automatic URL, your previous URL will be updated with new post title. So if you wanna update a title of a post, just update it without reverting it to draft, so the URL won't be affected.
Else if the URL has changed, visitors who used to visit your page or bookmarked earlier will be confused and stare at Page Not Found error when landing on old URL. If you have no idea at all, you better use Custom URL option only for all your new posts from now on, to be on the safe side eventhough you wanna update post title later. Further, make sure you won't set duplicate custom URLs, 'cause Blogger won't let you have same URL for two posts published in the same month.
What's in it for You?
Further it adds SEO value if you make use of this feature with right keywords. When a searcher search for something on the web, search engines do count the words included in URLs too. Hence, if you have meaningful keywords or terms integrated in your post URL, search engines will favor your post over others which didn't and present it to relevant audience on first search results pages. Don't you wanna collaborate with search engines and help them target your content effectively for people searching for your content?
1. Go to Blogger Dashboard.
2. Click on your Blog Title.
3. Now click New Post button to create new post or jump to Draft posts under Posts tab and click Edit link correspond to post you wanna create a custom URL.
4. Head over to Settings on right sidebar and click on Permalink setting.
7. Once after you entering your preferred custom URL or your post, click Done button there.